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Saturday, 31 August 2013

Apple introduces iPhone Trade-in program

Apple has launched an iPhone Trade-in program, where you could trade your old iPhone and get credit on purchase of a new phone from apple. The program launched on Friday in the US.

The amount that your old iPhone could fetch you is not confirmed yet. But you should expect something around $300.


Image source : Wikimedia


This move from Apple indicates that Apple wants its customers to stay and keep buying its new devices. Android is definitely giving Apple a run for its money. Apple is keen on preserving its market share. We had seen Apple dropping in market share and Samsung rising in its market share.

Also there are reports that Apple is changing its business plan, shifting from premium phones to cheaper phones.

In other news, there is still no confirmation on Apple's September 10 event. Apple is supposed to launch the iPhone 5S and iPhone 5C in that event. 


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